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Tayon.ai — The AI Growth Platform for Agencies & SMBs

CRM + AI Agents + Funnels. Four revenue channels. $2K MRR. 90% retention.

Julio Rocha — CEO/Founder | Helped build Builderall to $1M MRR

"I built the technology that powered Builderall from 0 to 20,000 users and helped scale its partner network worldwide. Tayon is the AI-native version."

SMBs Need AI. Agencies Sell It. Both Are Stuck.

The SMB Pain

  • 5+ separate tools to run marketing, sales, and support
  • Fragile, expensive tech stacks that break constantly
  • Leads fall through the cracks — missed follow-ups, lost revenue
  • Know they need AI, but don’t know where to start

The Agency Opportunity

  • 33M+ SMBs in the US alone need help with digital marketing
  • Agencies want to sell AI services but lack a platform
  • White-label solutions are either too basic or not AI-native
  • Huge margin opportunity for agencies who can package AI

One Platform. AI-Native. Built for Partners to Sell.

🤖

CRM + AI Agents

Email, SMS, WhatsApp, and Voice AI agents that nurture leads and close deals 24/7.

⚡

AI-Generated Pages & Funnels

Describe what you need. AI builds the landing pages, sequences, and automations.

🏷️

White-Label Ready

Partners rebrand Tayon as their own platform. Custom domains, logos, and pricing.

Describe what you need, AI builds the pages, sequences, agents, and automations.

AI-Native Where Others Are Bolting On

Feature Tayon.ai GoHighLevel ClickFunnels / Builderall
AI Agents (Email/SMS/Voice) ✓ Native Bolt-on ✗
AI Page & Funnel Generation ✓ Native ✗ Basic
White-Label Platform ✓ ✓ Limited
Built-in CRM ✓ ✓ ✗
AI Orchestration Layer ✓ Core ✗ ✗
Starting Price $24/mo $97/mo $97–$297/mo
GoHighLevel has 100K+ users and strong distribution but no AI-native features. That's the gap we fill.

$2K MRR | 3 Revenue Channels Active | ~90% Retention

$2K
Monthly Recurring Revenue
10/mo
New Accounts (Founder-Led)
3 of 4
Revenue Channels Active
~90%
Retention Rate
  • Direct Sales: $1,200/mo from ~11 clients ($97–$249 plans). Closing ~10 new accounts/month.
  • White-Label: $500/mo from 2 active WLs. One WL sold 5 accounts in days.
  • Referral: $300/mo from 1 agency partner (5 accounts, 25% commission).
  • Self-Serve: $24/$49/$97 plans ready. Activating with marketing.

Revenue exceeds costs. $2K MRR vs $1K expenses = profitable at micro scale.

We’ve Done This Before

JR

Julio Rocha

CEO / Founder (75% post-investment)

Built the technology behind Builderall (0 to 20K users, ~$1M MRR). Cultivated key partner relationships across Brazil, US, Europe, and Israel. 10+ years in SaaS.

TA

Thais Andreu

COO / CFO

10 years SaaS operations. Helped build Builderall. Manages finance, ops, and partner success at Tayon.

JB

Jack Beraha

Counselor (10% equity)

Veteran entrepreneur. Former president of Brazil’s largest health plan company. Strategic advisor and investor.

Two of three team members lived the Builderall playbook. We know how to build partner-led SaaS.

Four Engines, One Compounding Flywheel

1

Direct Sales

Founder + salesperson close $497 setup + $97–$249/mo recurring deals. Creates case studies.

2

White-Labels

Agencies rebrand Tayon as their own. Pay $297–$497/mo. Each WL is a distribution channel.

3

Referral Network

25% commission drives partners to sell. Mentor/student model creates viral distribution.

4

Self-Serve

$24/$49/$97 plans. Marketing drives organic signups. Zero sales touch, infinite ceiling.

5

Compounding

Each channel feeds the others. Case studies → WLs → distribution → referrals → organic.

Current: 3 channels active. 2 white-labels investing in their own paid acquisition.

Four Revenue Engines, Built to Compound

Channel Pricing Margin Key Insight
Direct Sales $497 setup + $97–$249/mo 85%+ $497 setup covers >60% of CAC
White-Label $297/mo (Agency) or $497/mo (Integrator) 58% → 90% Usage-based credits; margins grow to 90% at scale
Referral Partners 25% commission (up to 35% w/ 2nd level) 65–75% net Mentor/student model creates viral distribution
Self-Serve $24 / $49 / $97/mo 85%+ Zero sales touch, infinite ceiling

Credit Economics (White-Label)

  • WLs buy credits at $0.00166; our cost $0.00083
  • Current: 2× margin (58%). Target: 10× (90%)
  • Revenue grows as WL client bases grow

Compounding Effect

  • Direct sales create case studies
  • Case studies attract WL partners
  • WLs create distribution → referrals → organic

Path to $20M (Year 3) and $100M (Year 5)

Year 1 — Activate the Engine

Direct Clients
225
White-Labels
18
Referral Partners
10
MRR
$44K
ARR
$530K

Year 3 — $20M Target

White-Labels
75+
Direct Clients
500+
MRR
$240K
ARR
$2.9M
Valuation (7×)
$20M

Year 5 — $100M Target

White-Labels
200+
Credit Revenue
Largest line
MRR
$1.2M
ARR
$14.3M
Valuation (7×)
$100M
Year 1 is built on today’s sales velocity. Founder closes 10 accounts/month while wearing every hat. With a dedicated team, 20+/month is conservative. Y3 requires only ~7% MoM growth — below top-quartile SaaS benchmarks.

Raising $300K for 15% | $2M Post-Money

Deal Structure

  • Raise: $300,000
  • Equity: 15%
  • Pre-money valuation: $1,700,000
  • Post-money valuation: $2,000,000
  • $100K secondary: Founder sells 5% of shares
  • $200K primary: Goes into the company

Cap Table After Investment

75%
Julio Rocha
(Founder)
15%
New Investor
10%
Jack Beraha
(Counselor)

Your Capital Builds the Growth Engine

$100K Secondary (33%)

Founder sells 5% of shares

  • Clears personal debt, eliminates financial distraction
  • Full commitment: Julio goes all-in on Tayon
  • Skin-in-the-game alignment — 75% ownership retained

$200K Primary (67%)

Goes directly into the company

  • Sales hire: ~$60K (direct sales + partner recruitment)
  • Support hire: ~$48K (client success & onboarding)
  • Marketing: $80K (content, paid acquisition, partner recruitment, referral program)
  • Buffer: $12K
$100K Secondary
$200K Primary
Founder alignment: Salary capped at $12K/mo, paid from revenue only. Investment goes to growth, not lifestyle.

The AI Window Is Open. Help Us Own It.

01

AI agents are becoming table stakes for SMBs. The window to own this space closes in 18 months.

02

GoHighLevel has 100K+ users but no real AI. We have AI-native architecture built from day one.

03

We have the playbook + product + team. We just need fuel for the growth engine.

"I helped build a $1M MRR SaaS and know the partners who sold it. Tayon is the AI version."
View Detailed Growth Plan →

Julio Rocha — CEO / Founder

julio.rocha@tayon.ai • +1 (407) 928-9712 • LinkedIn • tayon.ai

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